When you're dealing with customers, one must remember to count their employees amongst them. They are the ones who become friends with the customers, they are the ones who interact with them the most, and it is for those reasons that their opinion of your business is the most important.
As manager/owner of an establishment you must treat your employees as though their opinion matters most, because it is their opinion of your business that they will attempt to see enforced.
Not to mention that opinions spread and who's opinion matters more than a direct connection. If your employees don't like your business, their opinion can spread to anyone they decide needs to know about you.
The grapevine is old school yelp, what you hear is what you'll expect to get.
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